FormRoom were invited to help design the Pilot Fruttare pop-up in Brazil, developing a concept which would be rolled out worldwide. The bar will treat customers to ‘Granitas’ – a mix of fresh fruit, Fruttare ice-cream and whole host of delicious ingredients.
Located on the corner of Vila Madalena, an iconic neighbourhood renowned for vibrant street art, FormRoom found inspiration in the lively atmosphere and Fruttare products.