The venue was dressed with an array of vintage items, sourced from flea markets to create bespoke installations. The first wall displays a panel of painterly jigsaws of Dutch and British artists, and landscapes, forging ties to Ted Baker’s strong British heritage. The desired effect was for it to appear disintegrating into individual pieces falling down the wall.
For the second wall, FormRoom provided vintage girls’ comics and annuals for decoupage, quintessentially portraying Ted’s quirky sense of humour. Low relief panels provided an eye-catching backdrop to shelving and hanging units showcasing products.